Vision Casting Workshop - Entrepreneur's Edition

I wish I had a one-liner about how compelling and epic vision casting can be. I learned about vision casting while creating the first iteration of this workshop. Nearly three years and many iterations later, this practice has been tailored to the entrepreneurial and business focus.

Yet, without life, there is nothing.

Vision casting for your business or any specific project will still have your lifestyle woven into it. Why do you have a business in the first place? I would venture a guess it's in pursuit of a vision: lifestyle, enjoyment, craft, passion, freedom, community... A clear vision is the clarity you need to set realistic, attainable goals. Allow yourself a safe space to dream without judgment. Let's begin.

No matter which way you go, you get there in the end.

This workshop and accompanying workbook covers:

  • Establishing a foundation of business information for use in the exercises.

  • Visuals and other inspiration source curation to inform a vision board.

  • Examination of themes and patterns that persist through your curations.

  • Framework: 5 elements of a business vision.

  • Developing a vision casting practice (and how to replicate).

  • Differentiating between vision casting and goal setting.

  • Tailoring your vision to your life, including boundaries and priorities.

  • Crafting theme statements and universal brand language.

  • Operationalizing a vision (i.e. strategy implementation).

  • How to start the pursuit of vision with a “snowball success” mindset.

  • SMARTER goals and how to set them (another replicable process).

  • Defining one’s workstyle and how this makes vision possible.

  • Vision maintenance with a template for a plan.

  • Final guided reflection on the workshop and its impacts.

Click below to download a free preview of the workshop — the entire “pre-work” section that also includes a primer on vision boards.